Some interesting facts & figures from JournalduNet (Aug. 2009):
An iPhone user downloads on average 10 mobile apps per month. An iPod Touch user almost double.
Most users find their apps “by coincidence”. Searching a specific app, usually because of word of mouth, only comes second place.
iPhone users are more willing to pay for their apps than Android users.
An iPhone user spends on average 9,49 USD per month on apps.
Almost 6 out of 10 iPhone users downloads between 1 and 3 paying apps per month. 5% buys more than 20.
Half of the users spends less than 5 USD per month on apps. One out of 4 pays between 6 and 10 USD.
Tagged: android, facts & figures, iphone, ipod touch, journal du net, mobile app, premium apps
